Chris Simms, at the age of 40, has transformed the casual dining landscape in America with his innovative approach to the restaurant industry. As the chief executive and founder of Lazy Dog Restaurant & Bar, he has successfully expanded the brand since its inception in 2003. With 16 locations currently operational and three more planned to open soon, Simms aims to boost profit and revenue by about 25% each year, employing around 2,000 people who contribute to the brand's growth and customer satisfaction.
The story of Chris Simms is not just about numbers and statistics; it is a narrative that intertwines family legacy and personal passion. Growing up in a family deeply rooted in the restaurant business, he jokes about being "doomed" to follow in the footsteps of his grandfather and father, who founded the Kettle Restaurant and Mimi’s Café, respectively. Yet, Simms fought this notion for a while, exploring various avenues before realizing his true calling in the hospitality sector.
Through perseverance and dedication, Chris Simms has crafted a restaurant experience that reflects both his background and his aspirations. The Lazy Dog brand embodies a warm, inviting atmosphere, inspired by his cherished memories of family outings in Jackson Hole, Wyoming. Simms' journey illustrates the power of embracing one's heritage while forging a unique path in the competitive world of dining.
Biography
| Attribute | Details |
|---|---|
| Name | Chris Simms |
| Age | 40 |
| Position | Chief Executive Officer |
| Company | Lazy Dog Restaurant & Bar |
| Founded | 2003 |
| Locations | 16 (with plans for 3 more) |
| Employees | 2,000 |
| Revenue growth target | 25% annually |
Table of Contents
- Founding of Lazy Dog Restaurant & Bar
- Chris Simms' Family Legacy
- The Restaurant Industry Journey
- Key Lessons from Chris Simms
- Future Plans for Lazy Dog
Founding of Lazy Dog Restaurant & Bar
Chris Simms launched Lazy Dog with the vision of creating a unique dining experience that feels like a cozy getaway in the mountains. The restaurant is designed to reflect a relaxed, rustic vibe, reminiscent of the lodges in Jackson Hole, Wyoming, where Simms spent many summers with his family. The combination of comfort food and a welcoming atmosphere has resonated with guests, making Lazy Dog a popular choice among diners.
Chris Simms' Family Legacy
Coming from a family entrenched in the restaurant business, Chris Simms carries on a strong legacy. His grandfather and father were pioneers in the dining industry, establishing a foundation for what would become a flourishing career for him. This familial influence has motivated him to innovate while also respecting the traditions of the culinary world.
The Restaurant Industry Journey
Simms' journey in the restaurant industry began with his education at Cornell University's prestigious hospitality school. He embraced every opportunity to learn, eventually working at various renowned establishments, including P.F. Chang’s. These experiences equipped him with the knowledge and skills necessary to manage and grow his own restaurant brand effectively.
Key Lessons from Chris Simms
Throughout his career, Chris Simms has learned valuable lessons that can inspire aspiring restaurateurs. He emphasizes the importance of hard work, resilience, and the willingness to adapt to industry changes. Simms believes that fostering a collaborative environment among family members and employees is crucial for achieving success in this competitive field.
Future Plans for Lazy Dog
Looking ahead, Chris Simms has ambitious plans for Lazy Dog Restaurant & Bar, aiming to expand its presence across the country. With a focus on quality food and exceptional service, he intends to create more locations that stay true to the brand's core values. Simms is also committed to enhancing the guest experience, ensuring that every visit feels special.
